what we mean by
BRAND
DEVELOPMENT
Dream Design Firm is a full-service branding agency. We offer brand strategy and design, web development, and marketing strategy. Our team of designers is passionate about what they do and we are committed to providing quality work that will help you attract new clients, retain existing ones and drive sales with your brand.
Our approach to branding is far from typical. The primary focus is not visual, but foundational with an overall objective of longevity. When it comes to your brand, it should do two things for you: Convey your message and attract your ideal clients. Using our signature method, we’re able to craft brands that do just that.
RESEARCH
BRAND AUDIT & ANALYSIS
Internal Research
Brand Relevance Customer Research Brand Awareness
Brand Associations Competitor Analysis Brand Architecture
STRATEGY
LAYOUT & STRUCTURE
Brand Core
Brand Positioning Statement Value Proposition Statement Brand Voice & Terminology
Brand Story
Brand Archetype
Brand Messaging Pillars Audience Persona
Naming + Renaming
Tagline
DESIGN
IDENTITY & COLLATERAL
Visual Identity
Logo Suite
Typography
Color Palette
Patterns & Textures Photography Identity Iconography
Marketing Assets
LAUNCH
IMPLEMENTATION
Brand Training
Marketing Plan
Revenue Goals
Brand Guidelines
We believe that a brand represents more than just a logo or color scheme. It's an emotional connection with your audience and it should be unique to who you are as a business and what you stand for. We help businesses develop their own unique story through strategic brand development so that they can attract new clients and retain existing ones by creating a strong emotional connection with their audience.
Effective design requires an understanding of your company's goals and challenges, your audience, and the marketplace. The work we do together is grounded in strategy and purpose. We help you achieve your goals by creating a visual language that is focused consistently across all channels.
ELEVATE YOUR BRAND PERCEPTION
BRAND CONSULTING
The psychology of branding is what makes brands successful. In addition to exploring how stakeholders perceive your brand, we are also assessing how your ideal clients think. Experts pull out the key answers to questions you've probably never faced before. It is the objective of the strategy session to learn how to connect with the person who will potentially decide to purchase from your business...